Luxury Swim and resort wear
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★★★★★ Loved by 16,000+ customers ★★★★★ Loved by 16,000+ customers ★★★★★ Loved by 16,000+ customers ★★★★★ Loved by 16,000+ customers
Blue Bold Elephant
Pink Bold Flamingo
Navy Octopus

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What Our Customers Say

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Swimming shorts

This is my second pair of swimming shorts from James Cromwell I absolutely love them, fantastic swimming shorts , amazing quality & fit and first class customer . I would not buy swimming shorts from anyone else. Thank you James Cromwell

Paul R. Verified Buyer. 17/03/2026

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Excellent

Loved the print, fit, delivery! Very happy customer best swimming shorts for the money that I have bought in years!

Mark H. Verified Buyer. 24/02/26

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Good quality product, comfortable to

Good quality product, comfortable to wear, all at a good price for the quality.

Helen W. Verified Buyer. 05/03/2026

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Really pleased with the colours,

Really pleased with the colours, material quality and cut of my new swimming shorts. They fit beautifully

Andrew W. Verified Buyer. 17/09/25

Ben & Harry

Our Story

Established in 2017 by childhood friends, Benjamin James Boon and Harry Cromwell Griffiths, James Cromwell London has taken a more tailored approach to men’s swim shorts.

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